Heavy Smoke White Label Rub is the perfect balance of sweet, heat, and a little salt. Use White Label Rub to elevate any cut of meat you desire to put it on. It's perfect for pork, ribs, chicken, turkey, and fish. Heavy Smoke White Label Rub is the premier seasoning of the Heavy Smoke Competition BBQ Team, and helped earn a World Championship in 2019. Let this competition-rated, and judge-approved blend of spices elevate your culinary creations from the kitchen or grill today.